Uri Geller leads a spoon bending master-class, and bends his millionth spoon, during the Kelloggs breakfast at Westfield London Shopping Centre, Shepherds Bush. PRESS ASSOCIATION Photo. Picture date: Saturday, January 24 2015. The event was held as part of the KelloggÕs latest on pack promotion campaign where you can claim a free, personalised spoon by collecting three packs of cereal. Members of the public were invited to sit on a custom-made throne of spoons, inspired by the television show Game of Thrones and made from more than 2,000 spoons Ð some of which were gifted to Uri over the years by celebrity friends such as John Lennon, Mick Jagger and Elizabeth Taylor. Photo: Matt Alexander/PA Wire